1. Whitbread Plc, the owner of the Premier Travel Inn budget lodging chain, is building up the lodging and cafe divisions
2. It plans to rename Premier Travel Inn as Premier Inn, which will cost 13 million pounds ($25.8 million) together with 9 million pounds of capital spending.
3. It plans to start a joint venture in India investing up to 150 million pounds, which will open 80 hotels with 12,000 rooms over the next 10 years. It aims to have several hundred hotels in India and China in five years.
4. It started building its first hotel in Dubai as part of a joint venture with Emirates Group, and has identified more sites in the Gulf region.
5. The company aims to expand Premier Travel Inn by 3,000 rooms in the U.K. this fiscal year after adding 2,500 last year and plans to have 50,000 rooms worldwide by 2010.
6. It has set a goal of tripling its Costa Cafes to 2,000 outlets in five years.
Old revenue trick: Go forth and multiply your outlets.
[Click here for full story at: BLOOMBERG.COM]
Tuesday, June 19, 2007
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