Tuesday, June 5, 2007

REVENUE STRATEGY - SANOFI-AVENTIS

Prostate cancer is the third-most-common cancer in the world and ranked sixth in cancers fatal to men

Sanofi-Aventis SA, the world's third- biggest drugmaker, developed Taxotere treatment for advanced prostate cancer. It had a 21 percent lower death risk than those on another treatment.

(Taxotere generated 449 million euros ($606 million) in sales for Sanofi in the three months ended March 31, 10 percent more than a year earlier)

Successful cutting edge R&D for our quest for survival will generate revenue.

[Click here for full story at: BLOOMBERG.COM]

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