Tuesday, June 12, 2007

REVENUE STRATEGY - SONY

Sony Corp., the world's second- largest consumer electronics maker, may ship as many as 600,000 Blu-ray DVD players in the U.S. this year, from less than 100,000 units in 2006 as it expects movies exclusively available to the device will lure buyers.

Its Blu-ray fights with Toshiba Corp.'s HD DVD in high-definition television.

Successful Trend Guessing = Revenue

[Click here for full story at: BLOOMBERG.COM]

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