Wednesday, May 30, 2007

REVENUE STRATEGY - AUDI VOLKSWAGEN

1. Audi AG, Volkswagen AG's luxury division, took control of the namesake brand's Brussels factory today to add capacity for building the new A1 small car beginning at the end of 2009.
2. It plans to add 18 new models by 2015, nearly doubling its lineup to 40 vehicles.
3. The plant's workers voted earlier this year to extend the workweek without additional pay in exchange for investments to build the new Audi model and employment guarantees.
4. Audi plans to build the A3 compact model and some Volkswagen- brand models at the factory until the A1 is ready for production.

Revenue is in not leaving any stone unturned

[Click here for full story at: BLOOMBERG.COM]

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