Tuesday, November 13, 2007

REVENUE STRATEGY - TELSTRA CORP

1. Telstra Corp., Australia's largest telephone company, plans an initial public offering of its Chinese Web unit (SouFun Holdings Ltd., China's biggest online real estate broker) next year to finance expansion in the world's fastest-growing major economy. (The acquisition helped Sensis, Telstra's advertising and directories unit, post an 8 percent increase in revenue to A$1.97 billion)
2. SouFun plans to increase operations to 100 Chinese cities, from 75 now
3. Telstra may acquire other businesses in China to combine with SouFun before the IPO, 4. The IPO may fund plans for SouFun to expand its services beyond property and home-improvement listings.
5. Telstra will seek to offer Apple Inc.'s iPhone handset exclusively when it is introduced in Australia.
6. Gaining rights to distribute the iPhone may allow Telstra to add wireless users
7. Apple's phones may boost demand for Telstra's Foxtel and BigPond pay-television and broadband Internet operations.

[Click here for full story at: BLOOMBERG.COM]

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