REVENUE STRATEGY - ANN TAYLOR STORES

1. AnnTaylor Stores Corp., the clothing retailer geared toward women 25 to 55, helped revenue by new stores, Web sales and purchases at factory stores. The retailer operates 921 stores.
2. It is adding bath products and a line of luxury apparel to its Ann Taylor chain
3. It is adding more printed, lightweight sweaters at Loft, its biggest chain, to draw in holiday shoppers as consumers rein in spending on clothes.
4. It plans to open a chain in the second half of 2008 targeting women in their 40s and 50s.

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